A Simpler, More Meaningful Way of Living
Rooted in Romanian Wisdom, We Create Clothing That Celebrates Simplicity and Soul
A Simpler, Meaningful Way of Living
We believe in slowing down—bringing intention to every step. By rethinking our processes, we’ve embraced a conscious approach to our environmental impact, elevated the quality of our materials, and rediscovered the soul of clothing.
Crafted with Care
Durability meets refinement in every piece we create. From pattern-making to the final stitch, we focus on every detail—inside and out—to deliver garments of exceptional quality.
Designed for All
With loose, oversized silhouettes and clever, adjustable construction, our clothing adapts to a variety of body types and sizes. Made from natural fabrics sourced locally, our designs prioritize comfort and freedom of movement.
Slow Living, Made to Order
We reject waste and excess. Operating from our small Bucharest atelier, we craft each piece on demand—no stockpiles, just purposeful creation rooted in a sustainable supply chain.
Inspired by Tradition
Our ethos is deeply rooted in traditional Romanian aesthetics and wisdom, being a profound source of inspiration for our designing process. Every collection seeks to take the wearer on a journey through art, craftsmanship, culture, places and feelings, romanticising all aspects of day-to-day life and bringing that ‘something else’ into the lives of those wearing its stories…
Meet Our Founder
The founder of POETICALB is a young designer, who completed a BA in Fashion Design in the UK, followed by an MA in Fashion Entrepreneurship and Innovation at the London College of Fashion. After graduating and working for renowned Haute Couture and RTW brands, she returned home and launched a slow-fashion brand, which combines her understanding of the industry's shortcomings and her knowledge in designing, pattern-making and entrepreneurship.
'As Time Goes By' Skirt - White
